Impact

Featured Story

What Research on ‘Measurable Journalism’ Tells Us About Tech, Cultural Shifts in Digital Media

by Elia Powers April 9, 2018

How Canadian Filmmakers Combined a Film + Game to Combat Gambling Addiction

by Bianca FortisMarch 27, 2018

How A Local Newsroom In Brazil Learned To Track Its Impact

by Sam BerkheadMarch 13, 2018

How WhereBy.Us Will Track Impact of Local Media

by Jason AlcornMarch 6, 2018

Knight Media Forum Focuses on Non-Profit News, Impact and Danger of Algorithms

by Jason AlcornFebruary 23, 2018

The Growing Impact of Local Non-Profit Investigative Journalism in 2017

by Brad RacinoDecember 27, 2017

How Media Makers Can Plan Engagement That Inspires Real Change

by Laurie Trotta ValentiDecember 21, 2017

How Bots Are Threatening Online Discourse

by John GrayDecember 11, 2017

Assessing The Impact Of Explanatory Journalism

by Anjanette DelgadoDecember 5, 2017

Harvard Experiment Finds Large Effects From Small News Outlets

by Jason AlcornNovember 14, 2017

  • MediaShift received funding from the Bay Area Video Coalition (BAVC), which receives support from the Bill & Melinda Gates Foundation, to launch the MetricShift section to create a vibrant hub for those interested in media metrics, analytics and measuring deeper impact.

    About MetricShift

    MetricShift examines the ways we can use meaningful metrics in the digital age. We provide thoughtful, actionable content on metrics, analytics and measuring impact through original reporting, aggregation, and audience engagement and community.

    Executive Editor: Mark Glaser

    Metrics Editor: Jason Alcorn

    Associate Metrics Editor: Tim Cigelske

    Reader Advisory Board

    Chair: Anika Anand, Seattle Times Edu Lab

    Brian Boyer, NPR

    Clare Carr, Parse.ly

    Anjanette Delgado, Gannett

    Hannah Eaves, consultant, Gates Foundation

    Alexandra Kanik, Ohio Valley Resource

    Ian Gibbs, Guardian

    Lindsay Green-Barber, CIR/Reveal

    Celeste LeCompte, ProPublica

    Alisa Miller, PRI

    Connect with MetricShift

    Facebook group: Metrics & Impact

    Twitter: #MetricShift

    Email: jason [at] jasalc [dot] com

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    MediaShift is the premier destination for insight and analysis at the intersection of media and technology. The MediaShift network includes MediaShift, EducationShift, MetricShift and Idea Lab, as well as workshops and weekend hackathons, email newsletters, a weekly podcast and a series of DigitalEd online trainings.

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